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‘The Cruise for DJ and Wedding Professionals’ sailing week of March 6, 2012
The DJ Cruise started as a cruise for DJ’s and Entertainers (with most seminars geared toward music and performance)…but over the years it has grown and changed. Different wedding professionals and others have joined them and found they all want the same thing…to learn how to do business better while including their family and friends in a relaxing and fun environment.
Inspire Smart Success Launches Wedding Industry Magazine
New ISS Magazine Positions Itself as the Go-To Business Resource for the Discerning Wedding Industry Entrepreneur
Heineken Light Wedding Commercial – Part 1
What do you when the string quartet is missing-in-action for the wedding processional? Improvise.
Doritios 2012 – Super Bowl Wedding Commercial
Weddings also seem to be a good theme for Super Bowl commercials.
Branding
How to stand out in a crowd: Without dressing like Lady Gaga
When you walk into a room of 125 people, many of whom you haven’t met, is there anything you’re doing by your presence or actions that makes you memorable?
What does ‘Freedom of Speech’ actually mean, in a business environment?
This week, I posted a couple of items about the challenges of ‘What is acceptable taste?’ in the context of a bridal show.
Questions about extreme exhibitors garner extreme opinions
This week’s kickoff post, “Is your local bridal show rated X? garnered lots of opinions: by comment, onsite poll, email, voicemail, phone calls, and in-person.
Is your local bridal show Rated X?
We’re talking about the standards of a show producer, your comfort level of exhibiting in that show (alongside highly provocative products or services), and the potential embarrassment of the bride and her guests.
Online & Social Media
Why Ham Sandwich Marketing is bad wedding marketing strategy
In all forms of advertising, marketing, social media, and networking you are vying for people’s attention within brief and/or limited time constraints
Bridal Show follow up is key to closing sales
You can meet an incredible number of brides at just one wedding trade show. If you have presence at two or more, it becomes overwhelming.
How To Be Annoying On Facebook
First post in an occasional series: There are likely infinite ways to be annoying on Facebook. And, admittedly, it’s easy to fall into the trap.
Wedding Wire picks up the remnants of Get Married Media
Here’s an important follow up, in the wake of the closure of Get Married Media, including both its magazine and website, GetMarried.com.
Social Media Connections