Search Marketing Now offers expert, authoritative information on best practices in search engine marketing (SEM) for achieving maximum exposure on Google and other web search engines. Whether it’s via our online marketing webcasts, hosted White Papers, E-Books or Research, we offer free, in-depth search marketing advice focusing on:
Search Engine Optimization — SEO and link-building, keyword research, working with in-house SEO teams or search marketing agencies, and maximizing Google search traffic Paid Search Advertising — PPC campaign management, advanced search advertising bid tactics, pay-per-click advertising basics, and Google AdWords strategies Web Analytics — Testing and measuring the effectiveness of paid search advertising and SEO campaigns, maximizing search marketing ROI and ROAS, measuring conversions, driving web site traffic from Google and other search engines Local & Mobile Search – Marketing and advertising strategies and tactics for mobile devices, leveraging local/social media sites (Facebook, Twitter, Yelp), geotargeting searchers who are ready to buy
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Search Marketing Now – Free Webcasts & More http://searchmarketingnow.com/news/wp-content/themes/agami/images/logo.png
Tuesday, February 21, 2012 – 1PM EST (10AM PST)
Speakers:
David Rodnitzky, CEO of PPC Associates
Joseph Kerschbaum, Vice President at Clix Marketing
Join us for this webcast and learn:
Tactical and global automation – what’s right for you? Automated bid optimization Automated landing page optimization How to move from manual campaigns to an automated environment to optimize your campaigns How to set up bid rules and how to use a bid rule engine to automate bids How a premium e-business service provider uses automation to optimize campaigns performance
The Inside Scoop on Automating and Optimizing Your PPC Campaigns Webcast
Join us for this webcast and learn:
Tactical and global automation – what’s right for you? Automated bid optimization Automated landing page optimization How to move from manual campaigns to an automated environment to optimize your campaigns How to set up bid rules and how to use a bid rule engine to automate bids How a premium e-business service provider uses automation to optimize campaigns performance
Webcasts Now Available On Demand
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