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Cookiegate Another Privacy Black Eye For Google
Call it “Cookiegate” — or “Safarigate” perhaps. Late last night we got the Wall Street Journal’s piece: “Google’s iPhone Tracking: Web Giant, Others Bypassed Apple Browser Settings for Guarding Privacy.” Danny covered the article and its claims extensively at Marketing Land. This morning there’s an expanding debate about whether the WSJ mischaracterized Google’s behavior unfairly [...]
February 17, 2012 at 10:40 am ET by Greg Sterling | Comments (4) | Read Story
Microsoft Security Patch Marked Google.com As Malware
Some of those who use Microsoft security software received a security patch a couple days ago that lead to malware warnings for users trying to visit Google.com. Softpedia posted a picture of the warning. Microsoft quickly learned about the issue on their support forums and issued a patch yesterday to address the issue. Microsoft didn’t [...]
February 16, 2012 at 10:05 am ET by Barry Schwartz | Comments (2) | Read Story
Google: 62 Percent Of Valentine’s Day Restaurant Searches Were Mobile
Google is releasing some data on mobile search and Valentine’s Day. The company said, “A whopping 62 percent of total searches for popular national chain restaurants [in the US] on Valentine’s Day occurred on high end mobile devices or tablets.” One more time: 62 percent of all US-based national chain restaurant queries were coming from [...]
February 15, 2012 at 3:56 pm ET by Greg Sterling | Comments (9) | Read Story
SEARCH NEWS BRIEFS
Google Moves AdWords Help Forum To AdWords-Community.com SearchCap: The Day In Search, February 17, 2012 Google Panda Update Costs Demand Media $6.4 Million In 4th Quarter? Dilbert: Hiring A Weasel To Do SEO & Corrupt The Industry SearchCap: The Day In Search, February 16, 2012
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FEATURES & ANALYSIS
Why The Wikipedia/Google Search Results Study Is Flawed Bing & Google: “Spreading Romney” Ranking Tops For “Romney” Is Normal Where’s It Hurt? After You Search For A Symptom, New Google Health Search Results Suggest Causes Now, Mitt Romney Has A Santorum-Like Bing & Google Problem Why Does Microsoft’s Bing Search Engine Hate Rick Santorum?
See More Features & Analysis
Preview Live Search Engine Results Pages With The LiveSerp Toolbar
Search Marketing Toolbox - Josh Dreller![[image]](http://mowser.com/img?url=http%3A%2F%2Fsearchengineland.com%2Fimages%2Fauthors%2FJoshDreller-sm.jpg)
Every search practitioner, either paid and organic, has at some point received the same questioning phone call or email from their client or boss: “I’m was searching on Google for our natural listing (or paid ad) and I don’t see it.†Most of the time, this is due to the search engines personalizing their results for [...]
Spreading SEO Awareness & Knowledge
Search & Usability - Shari Thurow![[image]](http://mowser.com/img?url=http%3A%2F%2Fsearchengineland.com%2Fimages%2Fauthors%2FShariThurow-sm.jpg)
Taking that first step to genuine SEO awareness can be difficult for SEO professionals as well as information architects and usability professionals. How can we make crossing that bridge easier?
Search In Pics: Android Skiing, Fake Google Shops, Google Kippah & Lego Googlers
Search In Pictures - Barry Schwartz![[image]](http://mowser.com/img?url=http%3A%2F%2Fsearchengineland.com%2Fimages%2Fauthors%2FBarrySchwartz-sm.jpg)
In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have, and more.
How To Get A 10x Lift In Monthly Unique Visitors
Search & Retail - Paul Bruemmer![[image]](http://mowser.com/img?url=http%3A%2F%2Fsearchengineland.com%2Fimages%2Fauthors%2FPaulBruemmer-sm.jpg)
Retailers have used signage, billboards, newspapers, magazines, vehicles, buildings, radio, TV – just about every means imaginable to market their products and services. But never have we seen retail marketing spread exponentially in different directions since the advent of the Internet and the proliferation of computers, laptops, tablets and smartphones. In fact, the Internet and [...]
An Inside Look At How Yahoo! Handles Olympic Games Marketing
Enterprise SEM - David Roth![[image]](http://mowser.com/img?url=http%3A%2F%2Fsearchengineland.com%2Fimages%2Fauthors%2FDavidRoth-sm.jpg)
Last month, I wrote about managing search in a decentralized marketing organization. We covered budgets, goals, alignment, etc. All good in theory, but how does it work in real life? To answer that question, I thought I would take a close look at how we’re working on one of our major marketing initiatives of the [...]
Everything You Need To Know About SEO Web Structure & Internal Links
All Things SEO - Tom Schmitz![[image]](http://mowser.com/img?url=http%3A%2F%2Fsearchengineland.com%2Fimages%2Fauthors%2FTomSchmitz-sm.jpg)
Website structure and internal linking is one of the most inconsistent topics within search engine optimization. Not only are SEO practitioners frequently at odds among ourselves, we must compete with the often conflicting goals of designers, usability experts, and marketing or sales teams. There is a lot of disagreement out there. Look for yourself. Pick [...]
The Keyword Research Rabbit Hole
A few weeks ago, I wrote about how to use your first meeting with a client to understand their business and collect information that could later inform your keyword research. Now, you’re back at your desk and wondering what to do with all that information. To begin with, you should have three lists of keyword-types [...]
February 14, 2012 at 9:51 am ET by Jenny Halasz | Comments (9) | Read Story
7 Key Mistakes That Cost Advertisers ‘Mobile Super Bowl I’
By now, you may have already put Super Bowl XLVI in the history books. But let’s remember: this was the first to occur in the post-PC mobile era. (It was supposed to feature my Green Bay Packers, but that’s another story.) This was Mobile Super Bowl I: a record TV audience. Half with a smartphone. [...]
February 13, 2012 at 12:57 pm ET by Brian Klais | Comment | Read Story
Why The Wikipedia/Google Search Results Study Is Flawed Bing & Google: "Spreading Romney" Ranking Tops For "Romney" Is Normal Where's It Hurt? After You Search For A Symptom, New Google Health Search Results Suggest Causes Now, Mitt Romney Has A Santorum-Like Bing & Google Problem Why Does Microsoft's Bing Search Engine Hate Rick Santorum?
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