Our colleague, Lori MacVittie, has been honored with the CloudNOW Top Ten Women in Cloud Award for her contributions, accomplishments, and thought leadership.  Now you might think it would be cool working with such a cloud know-it-all: she writes the best blogs/articles, she corrects you when you’re mistaken, she knows network/infrastructure/security/applications inside out, she’s not to... (more)

“Let’s just set up a blog and do some of that social media stuff and see what happens.†Many of us have heard this cringe-worthy statement or something like it, and it reeks of a tactics before strategy approach, one that we consistently advise against. Content marketing is no different. Strategy first, execution second, relentless execution third, fourth and fifth. Planning – Your Cont... (more)