RECENT BLOG POSTS

1 million new jobs from robotics industries

I was intrigued by the teaser for the IEEE- USA Today’s Engineer story “The Real Steel: Robotics Careers Ready to Boom”. It cited a market research report that claimed there would be 1 million new jobs added due to the robotics industry over the next 5 years. Many of these jobs will come from obvious sources like [...] Continue reading

Life at Intel: The Big Move

This week, the Oregon members of my organization within HR had a big moment: we moved. From a small leased building with a few hundred employees, no cafe, and parking right outside the door to a large, redesigned building with … Continue reading Continue reading

Vectorization Series, Part 2- Who Can Use It?

In my last blog, I introduced the concept of vectorization, which is parallelism across data elements in a register inside a single CPU core. It’s a topic that I am very excited about this year, and in this blog I will expand on the subject to address what types of applications can take advantage of [...] Continue reading

What’s coming up in the Software Business Network

The Software Business Network is a new online community focused on supporting the go-to-market and business development needs of Independent Software Vendors (ISVs) in our Intel® Software Partner Program, as well as individual developers writing and selling applications for the Intel platform.

We’ll be starting off with 4 posts “Social Media Starter Kit” blog posts that provide the “basics” or “must-knows” about some of the most popular networking sites:

In the upcoming weeks — in addition to continuing topics on social media and digital marketing– check back for more expert tips in software sales and lead generation, geo expansion, and other marketing topics. As always, feel free to leave us a comment in our forum or as a comment on our blogs.

(Read more and let us know what topics you’d like covered by the experts….)

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Reducing cache misses in your application on Sandy Bridge and Atom Architectures

I have had enough questions on some articles I wrote for the Intel64 and IA-32 Architectures Optimization Manual that I decided to port these articles over to blogs so I can dynamically respond to customers and update the blogs.  This cache line replacement analysis is one of the articles I am porting from the optimization [...] Continue reading

Meet Us at Mobile World Congress – Feb 27th-March 1st in Barcelona!

How to Get the Most out of Your PC. More Powerful, More Useful, More Fun! Check it out at Mobile World Congress in beautiful Barcelona, Spain where we will showcase our PC Store – the AppUp Client, applications like Black Eyed Peas will.i.am´s willpow… Continue reading

Social Media Starter-Kit: Using LinkedIn to Build the Reputation of your Software Business

LinkedIn may have started out being a place for job-seeking professionals to find connections and new employment, but it is now also a powerful marketing tool for businesses. It’s an incredible resource that gives you worldwide exposure for your company. LinkedIn is about connections. With more than 2 million businesses, LinkedIn is a powerful way to network and meet people relevant to your business and professional needs.

Businesses of all sizes always want new clients. Once your business has a business page created, you, and other employees in your company, start building exposure for your company by reconnecting, or linking, with people you already know. This is done by sending an ‘invitation to connect.’ These people can be from any part of life – past clients, past colleagues, high school, college, current and past associations, groups, fields of interest, and so on. As they connect with you, you will be able to identify others you’d like to connect with. You can do that directly, or ask for an introduction from a current connection, depending on the type of relationship.

Either way, you want to have your ‘handshake’ ready (basically your electronic elevator speech, short, sweet, and simple.) Tell the person why…
(Read more….)

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Social Media Starter-Kit: Using Facebook to Market your Software Company

Facebook for business basics

Facebook started in 2004 as a social network directory for college students, but now it’s used by all ages. It’s still a great tool for personal connections, but it’s also powerful for businesses wanting to stay in touch with their audience and attract new customers.

Facebook has millions of users and continues to grow every day. Businesses of all sizes access the power of Facebook by creating a ‘page.’ The page has different functionality from the common ‘profile’ that is created for an individual. Think of the Facebook business page as a small-scale combination website and blog because you can have static information as well as real-time comments posted to the ‘wall’ (acts like a company bulletin board) of your page.

A page’s audience is built …
(Read more….)

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Social Media Starter-Kit: Using Blogs to Promote your Software Company

Blogging 101

Like a complicated puzzle, it’s always tough to figure out where to start when you are planning your internet marketing campaign. There’s Twitter, Facebook, LinkedIn, websites, and blogs. That’s a lot of things going on at the same time.
So where does one start and with what? The easiest answer to this, of course, is to start at the beginning. Once you’ve built your platform, your customers will then be able to begin finding you.

The first place to start is a website and a blog, but before you can do that (I wasn’t kidding when I talked about it being a complicated puzzle) you need to sit down and everyone on your team needs to agree on a few things which will become the foundation of your company’s platform including:

What does your company stand for? (social, economic, or political platform) What do you want your company to be known for? (product, services)

(Read more….)

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Social Media Starter-Kit: Using Twitter to Promote your Software Business

Twitter 101

By now, most everyone has at least heard about Twitter. You either understand its value or you don’t. For some people – like my mother who is retired and reads books when she’s not out shopping with her friends, Twitter is not something she is interested in – for her it serves no purpose.

For businesses, however, who are trying to sell something or get the word out on a new product, Twitter can be an invaluable way to reach many people quickly.

So, what exactly is Twitter? It’s a free social networking and micro-blogging site that allows you to be heard in the Twitter universe. If you look at some of the tweets in your Twitter stream, you’ll read posts like “Ughh, there’s no coffee, guess I need to go out in my slippers to get some LOL†which, as a business, you can ignore. There’s very little value in a tweet like that.

But then there are tweets, like the following, that you just might go out of your way to pay attention to….(Read more….)

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About the Software Business Network

The Software Business Network is a new online community focused on supporting the go-to-market and business development needs of Independent Software Vendors (ISVs) in our Intel® Software Partner Program, as well as individual developers writing applications for Intel platform.

Accelerate your Go-To-Market, Sales, and Business Strategies

Each week, you will gain insight from experts in business strategy, sales, and marketing topics. We will be inviting these experts to share their guidance and tips through blogs, webinars, and our Software Business Forum.

Connect with Other Partners

The Software Business Network provides a forum for our software partners to hold business conversations with one another. Are you looking for a co-development opportunity? A partner for geo expansion? Build new business relationships with other Intel Software Partners through our Software Business Forum and on our blogs by connecting with partners in your industry or technology focus area. (Read more….)

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Software Tool Talk!

Hello everyone, Where do you go to learn about the features of Intel Software Development Products?    Soon the answer to this question will be Tool Talk.   Let me tell you about a new program we are starting.   We are creating a new video series called Tool Talk.  I will host these episodes.   Each segment will be about 10 minutes long.  I [...] Continue reading

Bom Dia from Sao Paulo! Intel Extreme Masters

Intel Extreme Masters is at Campus Party Sao Paulo hosting our final Global Championship of season 6. Starcraft II is the game at this particular Global Challenge with the top two finishers qualifying for the World Championship taking place in March at CeBIT in Hannover, Germany. We have gathered the top Starcraft II players from, [...] Continue reading

Jeff’s Notebook: Best Known Methods for using Intel® AMT with client virtualization

Virtualization of PC’s is being used more and more in many companies to help them to maximize their PC resources for a variety of application uses.  Some businesses are using virtualization with client PCs with Intel®vProâ„¢  technology and Intel® Active Management Technology (Intel® AMT). Yet, there are some key differences you have to consider when using Intel [...] Continue reading

CES Postscript from the Future

As attributed to Freud, sometimes a cigar is just a cigar. When it comes to the future of data as explored by Intel Futurist Brian David Johnson, and Intel General Manager Compute Continuum Peter Biddle, sometimes a fire hydrant signifies more than a fire hydrant. CES 2012 is over, the major news stories filed (see [...] Continue reading

PVS-Studio: analyzing Doom 3 code

The id Software company possesses a PVS-Studio license. However, we decided to test the source codes of Doom 3 that have been recently laid out on the Internet. The result is the following: we managed to find just few errors, but still they are there. I think it can be explained by the following fact. [...] Continue reading

Myths about static analysis. The third myth – dynamic analysis is better than static analysis.

While communicating with people on forums, I noticed there are a few lasting misconceptions concerning the static analysis methodology. I decided to write a series of brief articles where I want to show you the real state of things. The third myth is: “Dynamic analysis performed by tools like valgrind for C/C++ is much better [...] Continue reading

The way to becoming an Intel Black Belt Software Developer

The Intel company holds a lot of specialist training programs, carries out programming contests, invites people to meetings and free conferences. Unfortunately, we often miss such events, and one gets upset on knowing that he/she did not participate in an already finished event. By the way, participating in Intel contests often ends with a participant [...] Continue reading

Intel Tool Helps SW Developers Develop More Secure Applications

Developers are urged to find these kinds of bugs using tools such as Intel Static Security Analysis, and then make it a practice to validate all inputs and replace unsafe functions (strcpy, strncpy, strcat, and gets, among others) with safe counterparts. To learn more about steps you can take as a developer to reduce your exposure to security attacks go to the Department of Homeland Security’s Build Security In website or visit the Common Weakness Evaluation site. Continue reading

Show 17 – Intel AppUp Show At CES 2012

Bob Duffy & Gunjan Rawal host this extra-long episode of the AppUp show and cover some of the cool technologies, demos and announcements from Intel while at CES 2012. In this on location episode you will get a CES keynote wrap-up, overview of Ultrab… Continue reading